Paravel Photography

PARAVEL

Spring Summer '22 Paravel Campaign Shoot

Assisted the Creative Director in ensuring that all creative elements for pre and post shoot were executed seamlessly.                                                                                          Creative Director: Leslie Okkerse, Photographer: Sophia Aerts

Summer Loft Parvel Shoot

Art directed Paravel’s summer product campaign shoot, overseeing the creative vision and ensuring all elements aligned with the brand's identity. I collaborated with the production team, photographers, and and styling.                                   

Co-Directed with Sarah Nickdel

Pet Carrier Launch Shoot Design Director

Collaborated with Creative Director for the creative concept and execution, ensuring the campaign aligned with the brand’s aesthetic and product messaging. Worked cross-functional teams, including marketing and copy, to develop a visual narrative that highlighted the features and functionality of the Pet Carrier. I oversaw the coordination of photographers, stylists, and talent ensuring that every aspect of the shoot maintained the brand’s positioning.

Creative Director: Leslie Okkerse Photographer: Dennis Golonka